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Let's enjoy animal free life together!


Our first child was born with Down syndrome. When she was a baby, it was a challenge for her to eat a small amount of food.

We wanted our daughter to be able to take in a lot of nutrients from a small amount of food, so we fed her the most nutritious parts of vegetables, such as the peels and leaves, using as much of them as possible.

The leaves, peels, and other hard-to-use parts of vegetables with the highest nutritional value tend to be thrown away. Using whole fruits and vegetables, our products definitely contain total nutrition!

Co-founder Ryoko Tsutsui


Did you know that the peels and cores of vegetables often contain a hidden treasure trove of nutrients?

The Brand "KAWAIINE", we harness the power of these "normally discarded" parts by transforming them into delicious and nutritious snacks.

Easy Vegan: Plant-Based Food for Everyone

Using Japanese healthy materials, EASY VEGAN is a plant-based food brand that everyone, not just vegans and vegetarians, can enjoy with ease and delicious!!

Let's give back to the society from our dining table.

Global environment, social issues...

These may seem like big issues, but there are things we can do from our daily dining table.

EASY VEGAN is a brand that supports a plant-based diet that anyone can easily start from the perspective of environmental issues and animal rights.